ATWS summit nearly sold out

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With a little more than four months to go, the upcoming Adventure Travel World Summit (ATWS) to be held in Namibia in October is 90 % sold out. The organisers of the summit expect it to be completely booked out by July. In a press statement yesterday, it was said that this is the first time the summit has been booked to such an extent at this time. 

In addition, the number of expected delegates jumped from 600 to 700 – another first. 

“Namibia has galvanised the interest of the adventure travel industry”, Maggy Mbako, PRO of the Namibia Tourism Board, stated. 

She also urged interested parties in the Namibian tourism industry to sign up and not to wait before the rest of the seats are booked out. 

“We also encourage individuals interested in tourism, tourism related businesses, training institutions etc to register as appropriate”, Mbako added.

The registration fee for the summit is US$ 1 650. “This is the best investment you can make for transforming your business”, Mbako encouraged. 

In it’s ten year history, this is the first time the ATWS will be held on the African continent. The choice of Namibia to host the event provides the tourism industry with a chance to showcase cultures, conservancies, wildlife and landscapes throughout Namibia. 

The more than 700 delegates involved in various ways in the booming adventure tourism industry globally will gather in Namibia for four days for networking and idea exchanges. 

Special pre-summit adventure trips will be taking place with the delegates before the official start of the summit. More than 46 Namibian tour operators will be hosting these adventure activities. On show will be a wide variety of Namibian cultures and environments, providing a clear picture of Namibia’s successful sustainable environmental record. 

“This is the best tourism marketing opportunity our country has this decade,” said Sem Shikongo, the Director of Tourism at the Ministry of Environment and Tourism. “Not only does it allow us to showcase the Land of the Brave to 700 travel influencers, it also gives us a chance to share Namibia’s internationally acclaimed approach to combining conservation, community development and tourism, and why our balanced approach presents unique experiences for travellers”. 

Namibian tourism businesses interested in attending the summit are urged to register as soon as possible before the summit is completely sold out. Interested parties should register via the Adventure Travel Trade Association (ATTA) website: www.adventuretravel.biz 

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