The making of Stand Together

A quick weekend away
June 16, 2017
June 20, 2017
A quick weekend away
June 16, 2017
June 20, 2017

Text and photographs Ginger Mauney

There is magic in this desert. For four days in April it appeared in the landscape, the message and the messengers, when four fabulous Namibian artists came together to share their plea to save the rhino. Here is a glimpse of how it all came  together.

We have to stand together…..or we’ll lose it forever.

– Elemotho, Namibian singer/songwriter –


by donating N$20 or more @

Video available on SRT’s Facebook page, visit to view and share.

For more information, visit:

On World Rhino Day 2016, Save the Rhino Trust (SRT) launched the song, Stand Together, an anthem to the fact that if we are going to save rhinos from extinction, we have to stand together.

The song was the brainchild of Elemotho, a passionate Namibian singer/songwriter, who asked, “What can I do to help?”

SRT responded by saying, do what you do best – write a song, bring in other voices, add indigenous messages and and let’s get this message spread all across Namibia so that more and more people will respond to the call to save the rhino.

Oteya, Esme Katjikuru “Songbird” and Metarere Tjiho, three inspiring Namibian artists, joined Elemotho in the studio to record original, heartfelt lyrics in English and several indigenous languages. The results were amazing.

But the sad fact is that the answer to the rhino poaching problem won’t be found in Namibia alone. To affect real change, this message must go out on a global scale.

With support from Namibia Breweries, HAN and several tourism companies in Namibia, SRT produced a music video with these four fantastic artists on location in northwestern Namibia.

The artists interacted with community members, tracked rhinos with SRT and came to understand the challenges of rhino protection on a much more profound level. They were deeply moved by these experiences, and this is evident in their stunning, selfless performances.

SRT’s goal is to spread the music video and its message far, wide and immediately – so that people will listen, really listen to the message, and they too will ask, “What can I do to help?”


This article was first published in the Travel News Namibia Winter 2017 issue.

Leave a Reply

Your email address will not be published. Required fields are marked *